Vic Matie Press and ADV

VIC MATIE'

the art director
"I figure out the brand like a rock concert, a huge one... a Pink Floyd or a Rolling Stones one. Believe me: Silvia Curzi"

Now available @ guyafirenze.com the FW2013-2014 collection

 

Vic Matie FW 2013-14 women collection show, Made in ItalyTHE Vic Matie' brand

The beating heart of the VIC MATIE’ brand is the creativity; each pair of shoes, each bag are purposely born and developed as if they were many “unique pieces”, which are then produced to let them take part in the women’s everyday life. In VIC MATIE’, the creative idea is based on the strong know how of Made in Italy, which the brand since its birth is faithful to, and on the background of the company Linea Marche, both representing the guarantee of the high quality standard. The mission of the brand does not only consist in creating nice products matching with the fashion trends, but also in designing objects, which are able to challenge time and be always fascinating and up- to-date.
   "I figure out the brand like a rock concert, a huge one... a Pink Floyd or a Rolling Stones one. Believe me: Silvia Curzi"

 
ITA

Vic Matiè, brand fondato nel 1972, è una ditta italiana specializzata nella produzione di borse e calzature per donna. Diretta dall'Art Director Silvia Curzi, presenta una vasta gamma di stivali, tronchetti, decollettes, sandali, ballerine e borse. Le creazioni firmate Vic Matie’ si distinguono per le linee estremamente femminili e dall’alto standard qualitativo. Sempre in linea con la moda, le creazioni Vic Matie’ riuniscono in se' la ricerca dell’originalita' e il comfort richiesto dal quotidiano. Poter indossare con facilità delle calzature estremamente affascinanti senza rinunciare alla comodita' e alla qualita' del made in Italy, questo e' il cuore pulsante del brand.

"Identifico il brand con un concerto rock, ma di grande livello... un concerto dei pink floyd o degli Stones. Parola di Silvia Curzi"
 
Photo & info credits: guyafirenze.com,
vicmatie.it/
Written by: Riccardo